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Innovex AI

full time · Remote

GROWTH MARKETING AND CRM AUTOMATION MANAGER

JP0000045L

Position Overview

Location: Sydney (Hybrid/Remote) Employment Type: Full-Time About Dr Mo FutureReady is building an AI-powered education and career ecosystem that helps students become job-ready through education consultancy, AI, automation, industry projects and the FutureReady Career Accelerator™. Your Mission Own the complete student acquisition and marketing automation engine, from attracting prospects to converting them into booked consultations, engaged community members and paying customers. Core Responsibilities • Own GoHighLevel CRM: pipelines, workflows, automations, funnels, forms, surveys, calendars, tags, reporting. • Build email and SMS campaigns. • Manage Meta, Google, LinkedIn and TikTok advertising. • Optimise landing pages and conversion rates in Odoo. • Coordinate content marketing and community growth. • Build AI-assisted marketing workflows. • Track KPIs and continuously optimise performance. Essential Skills • Strong hands-on GoHighLevel experience • CRM & Marketing Automation • Meta Ads & Google Ads • Landing Page Optimisation • Copywriting • Canva • Analytics & Reporting • AI tools including ChatGPT Success Measures (First 6 Months) • Increase qualified leads • Improve landing page conversion • Increase consultation bookings • Reduce manual marketing work with automation • Improve community engagement • Improve marketing ROI Application Requirements Please submit: • CV • Cover Letter • Examples of GoHighLevel workflows/funnels • Marketing campaigns • Landing pages or dashboards you have built.

Key Responsibilities

  • Manage and maintain the GoHighLevel CRM, including pipelines, workflows, automations, funnels, forms, surveys, calendars, tags, and reporting.

  • Create, execute, and optimize email and SMS marketing campaigns.

  • Plan, launch, and manage paid advertising campaigns across Meta (Facebook & Instagram), Google, LinkedIn, and TikTok.

  • Optimize landing pages and improve conversion rates using Odoo.

  • Coordinate and oversee content marketing initiatives to drive brand awareness and community growth.

  • Develop and implement AI-powered marketing workflows to automate and streamline marketing processes.

  • Monitor, analyze, and report on marketing KPIs and campaign performance.

  • Continuously optimize marketing strategies to improve lead generation, conversions, and return on investment (ROI).

  • Own and manage the end-to-end student acquisition funnel, from lead generation to consultation bookings and customer conversion.

  • Build and maintain marketing automation systems to reduce manual effort and improve operational efficiency.

  • Drive community engagement and nurture prospects into paying customers.

Must Have Skills

  • GoHighLevel (GHL) – Strong hands-on experience

  • CRM Management

  • Marketing Automation

  • Workflow & Funnel Building

  • Email Marketing

  • SMS Marketing

  • Meta Ads (Facebook & Instagram Ads)

  • Google Ads

  • LinkedIn Ads

  • TikTok Ads

  • Landing Page Optimization

  • Conversion Rate Optimization (CRO)

  • Odoo

  • Copywriting

  • Canva

  • Analytics & Reporting

  • KPI Tracking & Performance Analysis

  • AI Tools, including ChatGPT

  • Content Marketing

  • Community Growth

  • Lead Generation

  • Campaign Management

  • Marketing Automation using AI

  • Digital Marketing Strategy

Preferred Skills

  • Hands-on experience with GoHighLevel (GHL)

  • Experience with CRM and Marketing Automation

  • Proficiency in Meta Ads, Google Ads, LinkedIn Ads, and TikTok Ads

  • Experience in Landing Page Optimization and Conversion Rate Optimization (CRO)

  • Knowledge of Odoo for landing page management

  • Strong Copywriting skills

  • Proficiency in Canva for creating marketing assets

  • Experience with Analytics, KPI Tracking, and Reporting

  • Familiarity with AI tools, including ChatGPT, for marketing automation and content creation

  • Experience building marketing funnels, workflows, and automations

  • Ability to optimize campaigns based on performance data

  • Experience in Content Marketing and Community Growth

  • Knowledge of Email and SMS Marketing

  • Experience managing lead generation and customer acquisition campaigns

Skills & Technologies

Technical SkillsGoHighLevel (CRM, workflows, automations, funnels)CRM ManagementMarketing AutomationEmail MarketingSMS MarketingMeta Ads (Facebook & Instagram Ads)Google AdsLinkedIn AdsTikTok AdsLanding Page OptimizationConversion Rate Optimization (CRO)OdooAI-powered Marketing AutomationAnalytics & Performance ReportingKPI TrackingMarketing SkillsDigital MarketingPaid AdvertisingLead GenerationStudent AcquisitionContent MarketingCommunity Growth & EngagementFunnel BuildingCampaign ManagementMarketing StrategyMarketing ROI OptimizationCreative SkillsCopywritingCanva (Graphic Design)AI & Technology SkillsChatGPTAI Tools for Marketing AutomationAI-assisted Workflow DevelopmentSoft SkillsStrong analytical and problem-solving skillsAttention to detailStrategic thinkingData-driven decision makingProject coordinationTime managementContinuous improvement mindsetAbility to manage multiple campaigns simultaneouslyStrong communication skillsResults-oriented approach

Work From Home Requirements

  • Stable internet connection (minimum 20 Mbps) with a backup connection
  • Laptop/PC with an updated OS (Core i5 or higher) and a backup device
  • Headset with a clear microphone
  • Noise-free work environment during work hours
  • Willingness to use time-tracking software for productivity
  • Not currently employed full-time elsewhere

Job Details

Category

GROWTH MARKETING AND CRM AUTOMATION MANAGER

Location

Remote

Employment Type

full time

Experience

mid level

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Job Posted: 13 July 2026

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